THE ORIGINAL KARINA BEUMER

What if one could post an ad to be replaced in one’s own life? Karina Beumer takes on the experiment, reshaping her daily reality with a Michel Gondry–like inventiveness. The responses she receives reveal stark realities: undocumented people seeking legal status, an unemployed woman dismissed as “too old”… Beneath the humor lies a political and poetic reflection on identity, creation, and the place each of us may – or may not – occupy in society.

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